The American Southwest Conference has been in existence since 1996, but its
beginnings date back to 1976 with the formation of the Texas Intercollegiate Athletic Association. The TIAA, a
non-scholarship and coeducational athletic conference (the first organization of its kind in the Southwest), was
formed on May 2, 1976 and consisted of five charter members -- Austin College, McMurry College, Sul Ross State
University, Tarleton State University and Trinity University.
Howard Payne University moved to the TIAA from the NCAA Division II Lone Star Conference in 1987. Midwestern State
University was an associate member in 1987, competing only in football before becoming a full member in 1990. In
June of 1989, University of Dallas became the seventh conference member, and Hardin-Simmons University joined the
TIAA in April of 1990.
Tarleton State became the second charter member to withdraw from the conference on May 15, 1991, becoming the first
TIAA member to join the Lone Star Conference (Midwestern State moved to the Lone Star Conference in 1995). In the
early 1990s, the University of the Ozarks and Mississippi College, along with the hiring of the first commissioner,
brought further exposure and recognition to the TIAA. At its spring meeting in May of 1996, the TIAA hired Fred
Jacoby as its first commissioner and renamed itself the American Southwest Conference (ASC) to better reflect the
geography of the conference.
The University of Mary Hardin-Baylor joined the conference in 1997, becoming the first school to be added to the
newly named ASC. The end of 1997 brought four new schools into the conference with the addition of University of
Texas at Dallas, Schreiner College, LeTourneau University, East Texas Baptist University and Concordia University
at Austin. Texas Lutheran Univeristy and Louisiana Collegewere added to the conference in 1998. |